Research shows better cognitive ability of executive function among bilingual and multilingual children (1). In addition to learning double or more vocabularies, bilingual and multilingual children demonstrate learning different problem solving techniques and handle multitasking (2). According to Pew Research, a think-tank, back in 2013, Spanish was the most spoken non-English language in the U.S., used by 35.8 million Hispanics in the U.S. plus an additional 2.6 million non-Hispanics (3). These figures are rising. This is why parents in households that are both Spanish and English speaking, and from all kinds of ethnic backgrounds, nationalities and languages have woken up to how important this is.
What drives this demand seems to be threefold. First of all, the brain of your young one is better off, and we all want our kids to be really smart; second, the world is a global melting pot (so is the US) so a second language becomes a must, and guess what, Spanish is ideal. Third of all, well, for some parents, yes they want the culture to transcend and for the grandparents to be happy. The creators of Kids' Candor, a new early child development program for parents to use at home, have caught on to this and they are taking the solution to an entirely different level.
Kids’ Candor curriculum encompasses games, original music, educational activity materials, toys and easy-to-use guide cards in monthly kits called “Educational Modules.” Every month, parents receive everything they need for an optimal bilingual early development of their child. Offering 5 stages to choose from, each kit is specifically crafted for the child’s age and development stage starting at birth until preschool. All their materials are Bilingual (Spanish and English), but the users don’t have to know both languages to use it.
Among the features that sets this solution apart from others, is that it is not a digital content tool.
Fundamentally, the program and its activities are based on something called the "transactional model" of development. This assumes young children, their caregivers and the environment determine the developmental outcome (4). The premise here is that there is no replacement for quality human interaction when it comes to the optimal development of a young child's brain.
So it seems Kids' Candor has done their homework. "We ran a beta test by sending prototypes to several families. The responses were extremely positive" says Lourdes Ramon, Founder and President of the company. The solution has proven to save parents time and effort in research and guesswork on how to best stimulate their little ones' brains. Still in its early stages, the company is launching a crowdfunding campaign (KickStarter) during the month of July and expects to be launching by the end of the summer 2015.
The word is that, for some parents, this is not soon enough.
(4) Augustyn, Marilyn, Deborah A. Frank, and Barry S. Zuckerman. “Infancy and Toddler Years.” Developmental-Behavioral Pediatrics. 4th ed. Ed. William B. Carey. Saunders, 2009. 24-38. Print